Seoul, South Korea
Area of Study
Engineering Science, Industrial Design, Mechanical Engineering
Taught In English
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3
Recommended U.S. Quarter Units4
Hours & Credits
Course Description and Objectives
This course offers a systematic design methodology encompassing all design processes in engineering from the conceptual design to the embodiment of products. The course includes the whole process of product design starting from the problem definition, creation and synthesis of ideas, evaluation of the ideas, and the combination of the generated ideas. Students will learn strategical methodology for building a Global Pitch Deck and Lean Canvas for preparing global investor relations (IR). Together with IR pitch demo, students will learn global “Lean Startup” and “Stanford dSchool Desing Thinking” framework through the workshop. Students will also understand ASEAN emerging market and global startup strategy through Singapore based ASEAN startup ecosystem and start-up launch-pad platform. The course also emphasizes group projects in which students have practical experiences through the actual product design, manufacturing, operation, and presentation of the results. This process requires creative ideation and synthesis of all knowledge and techniques acquired through their undergraduate courses.
The Mechanical Design Process, D.G. Ullman, 4th Ed., McGraw-Hill, 2010.
Recommended Additional Readings
E. Ries, The Lean Startup, Crown: New York, 2011/T. Hopkins, Selling for Dummies, Wiley: Indianapolis, 2011
Courses and course hours of instruction are subject to change.