Fashion Retail and Merchandising Management

RMIT University Vietnam

Course Description

  • Course Name

    Fashion Retail and Merchandising Management

  • Host University

    RMIT University Vietnam

  • Location

    Ho Chi Minh City, Vietnam

  • Area of Study

    Apparel and Merchandising, Fashion, Fashion Merchandising, Merchandising

  • Language Level

    Taught In English

  • Prerequisites

    Pre-requisite Courses and Assumed Knowledge and Capabilities

    You should have satisfactorily completed the pre requisite courses, Fashion Distribution and Logistics, Marketing for Fashion and Textiles and Merchandising Maths, before you commence this course.

    Hours & Credits

  • Host University Units

  • Recommended U.S. Semester Credits
  • Recommended U.S. Quarter Units
  • Overview

    Course Description

    This course focuses on theories and applications related to the management and retail of fashion and textile products. Throughout this course you will develop skills and knowledge related to researching and applying theories and concepts of merchandise sourcing and fashion trends for a retail context. You will also study the functions of office buying, identifying various types of retail environments and developing relevant retail financial skills.


    Objectives/Learning Outcomes/Capability Development

    In this course you will develop the following program learning outcomes:

    a) Lead and manage own work and other team members or individuals within a fashion and textiles enterprise.

    b) Apply analytical decision making techniques in a fashion and textiles environment.

    c) Identify, research, analyse and manage emerging global issues and trends in the fashion and textiles industry.

    d) Evaluate social and cultural values in strategic planning and implementation in a fashion and textiles context.


    Upon successful completion of this course, you will be able to:

    a) Develop and present a marketing plan which contributes to the strategic direction of a fashion and textile retail organisation.

    b) Apply commercial buying and financial skills to plan the retail of fashion products in a range of formats.

    c) Develop and evaluate advertising mediums for a fashion and textile brand.

    d) Identify and interpret current and future fashion trends which will affect fashion and textile retailing. 


    Overview of Learning Activities

    Key concepts and their application will be explained and illustrated in lectures with opportunities to discuss their use in case studies during tutorials and group discussions.


    Overview of Learning Resources

    RMIT will provide you with resources and tools for learning in this course through our online systems.

    Resources that will assist you with your learning will include notes, reference lists, library resources, computer laboratory and relevant software.



    Overview of Assessment

    You will be assessed on how well you meet the course’s learning outcomes and on your development against the program capabilities.

    Assessment may include tests, case studies and assignments. Feedback will be given on all assessment tasks.

    If you have a long term medical condition and/or disability it may be possible to negotiate to vary aspects of the learning or assessment methods. You can contact the program director or Disability Liaison Unit if you would like to find out more information.

    An assessment charter summarises your responsibilities as an RMIT student as well as those of your teachers.

    Your course assessment conforms to RMIT assessment principals, regulations, policies and procedures. 


This site uses cookies to store information on your computer. Some are essential to make our site work; others help us improve the user experience. By using the site, you consent to the placement of these cookies.

Read our Privacy Policy to learn more.