Design Practice 2
University of Reading
Area of Study
Taught In English
Course Level Recommendations
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Recommended U.S. Semester Credits12
Recommended U.S. Quarter Units16
Hours & Credits
OverviewModule Provider: TypographyNumber of credits: 40 [20 ECTS credits]Level:5Terms in which taught: Autumn / Spring term modulePre-requisites:Non-modular pre-requisites:Co-requisites:Modules excluded:Module version for: 2014/5Module Convenor: Ms Sara ChapmanEmail: firstname.lastname@example.orgSummary module description:The development of the practice of graphic communication.Aims:To develop an analytical approach to the practice of typographic design that is informed by relevant craft skills, and competence in technology.Assessable learning outcomes:By the end of the module students should be able to:- assess the requirements of a project brief- research and plan work in response to a project brief- develop and record ideas, synthesize a solution, and carry out designs which answer the project brief- work with appropriate hand, photographic, and computer tools for a given problem- understand the implications of print production processes on their design ideas- present their final proposals and designed items effectively- demonstrate the development of their thinking through each projectAdditional outcomes:Students should also be able to articulate their ideas visually, through sketching, photography, and work on the computer, defend their approach to a problem, make an effective verbal and visual presentation of their ideas, use a variety of computer applications, and collaborate with fellow students on projects and work as a member of a small team.Outline content:Students will typically work on several studio projects in each of the Autumn and Spring terms, of varying length and complexity, some of which may be collaborative.Brief description of teaching and learning methods:Each project is started with a plenary briefing session where the brief is set and the ground rules are laid down. Briefs are written to encourage solutions that spring from an analysis of the problem or task, rather than from a particular stylistic or formal approach. Projects will vary in the degree to which a particular technological approach is required. Students are expected to use studio and computing facilities within the department wherever possible during projects. Seminars/tutorials (up to twice weekly) are used to introduce concepts and approaches which inform project work. Interim criticism and other contact with tutors is through a system of scheduled small group sessions. Final feedback usually involves a plenary session and either individual or small group feedback sessions.Note: The Summer column of the Contact Hours table below refers to the Summer Term of PART 2.Contact hours:Autumn SpringTutorials 26 26Practicals classes and workshops 106 106Guided independent study 68 68Total hours by term 200.00 200.00Total hours for module 400.00Summative Assessment Methods:Method PercentageProject output other than dissertation 100Other information on summative assessment:Project(s) completed during each term will be submitted according to an established schedule and monitoring feedback (including a banded percentage) will be given by project tutors at the time of submission. A body of work, consisting of project(s) in the module, is re-submitted in Summer Term and initially assigned an aggregated banded percentage derived from individual project banded percentages. This aggregated banded percentage is reviewed by a panel of assessors in light of the resubmitted work, leading to the assignment of a single, final mark for the module. The final module mark may fall within or outside the initially assigned aggregated banded percentage.Formative assessment methods:Penalties for late submission:Non-standard penalties apply to the late submission of Part 2 practical work that is panel assessed in Summer Term (i.e. all work in modules TY2ED and TY2PRA). 10% of the total marks available for the work will be deducted from the final mark where work is submitted up to 24 hours late. Thereafter the mark falls to zero. Assessors may exercise discretion in the application of penalties.The Module Convener will apply the following penalties for work submitted late, in accordance with the University policy.where the piece of work is submitted up to one calendar week after the original deadline (or any formally agreed extension to the deadline): 10% of the total marks available for the piece of work will be deducted from the mark for each working day (or part thereof) following the deadline up to a total of five working days;where the piece of work is submitted more than five working days after the original deadline (or any formally agreed extension to the deadline): a mark of zero will be recorded.You are strongly advised to ensure that coursework is submitted by the relevant deadline. You should note that it is advisable to submit work in an unfinished state rather than to fail to submit any work.Length of examination:N/ARequirements for a pass:A mark of 40% overall.Reassessment arrangements:Resubmission of body of work by an August/September date to be notified.Last updated: 8 October 2014
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