University of Reading
Area of Study
Taught In English
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3
Recommended U.S. Quarter Units4
Hours & Credits
OverviewModule Provider: Agr and Food EconNumber of credits: 10 [5 ECTS credits]Level:5Terms in which taught: Autumn term modulePre-requisites:Non-modular pre-requisites:Co-requisites:Modules excluded:Module version for: 2014/5Module Convenor: Mr Nick BeardEmail: firstname.lastname@example.orgSummary module description:Aims:The main aims of this module are to understand the development of food retailing in the UK during the past century, how the major food retailers have influenced the food industry as a whole, and to review some of the recent food retailing trends and issues.Assessable learning outcomes:By the end of this module students should be able to:describe and explain how food retailing in the UK has developed since the late nineteenth centuryexplain how the current structure of food retailing in the UK has been shaped by the major changes that have occurred during this periodassess the influence food retailers have on the food supply chain, particularly through their market power e.g. through a review of Competition Commission investigationsdiscuss developments in international food retailingdescribe and evaluate a range of business strategies employed by the major food retailersexplain how food retailing in the UK may develop in the future.Additional outcomes:Outline content:This module consists of both lectures and seminars to address the learning outcomes. For the seminars students will work in small groups and are required to prepare a short presentation on topics related to food retailing.Brief description of teaching and learning methods:Contact hours:AutumnLectures 20Tutorials 5Guided independent study 75Total hours by term 100.00Total hours for module 100.00Summative Assessment Methods:Method PercentageWritten assignment including essay 60Oral assessment and presentation 40Other information on summative assessment:1. A small group presentation on a chosen topic regarding food retailing e.g. organic foods, e-commerce, loyalty, CSR, convenience, 'food on the go', farm shops and farmers markets, advertising strategies, (40% of the module mark)2. A business report reviewing the outlook for a food retailer (60% of the module mark)Formative assessment methods:Penalties for late submission:The Module Convener will apply the following penalties for work submitted late, in accordance with the University policy.where the piece of work is submitted up to one calendar week after the original deadline (or any formally agreed extension to the deadline): 10% of the total marks available for the piece of work will be deducted from the mark for each working day (or part thereof) following the deadline up to a total of five working days;where the piece of work is submitted more than five working days after the original deadline (or any formally agreed extension to the deadline): a mark of zero will be recorded.You are strongly advised to ensure that coursework is submitted by the relevant deadline. You should note that it is advisable to submit work in an unfinished state rather than to fail to submit any work.Length of examination:Requirements for a pass:A mark of 40% overall.Reassessment arrangements:By re-examination only in August/SeptemberLast updated: 8 October 2014
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