The American Business School Paris
Area of Study
Taught In English
ECON 110 and ECON 120 or their equivalents
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3
Recommended U.S. Quarter Units4
Hours & Credits
Formerly MGMT 230 - same content
COURSE DESCRIPTION :
Examination of business activities across national borders with emphasis on the interaction and integration of the functional areas for effective strategic planning in multinational firms operating in developing, newly industrialized and developed countries.To give an overview of the means of conducting international business with an emphasis on what makes international business different from domestic business. The dimensions of the international environment will be examined and analyzed through real-world examples of operations undertaken by countries and companies attempting to conduct foreign business activities.
INSTRUCTIONAL METHODOLOGY :
The course will be developed through lectures, case studies and individual/group presentations of various assignments. The following topics will be covered in class :
- Globalizing business
- Formal institutions: economic, political, legal systems
- Informal institutions: culture, relgion, language
- Firm resources: competitiveness and growth
- Trading internationaly
- Investing abroad directly
- European institutions
- Global integration and multilateral organizations
- Corporate social responsibility
- International entrepreneurship
Peng M, Meyer K, GlobalBusiness, South-Western
The final grade will be made up of a class participation (20%), class tests (20%),team project (20%), a mid-term test (20%) and a final examination (20%).
Courses and course hours of instruction are subject to change.