Writing for Mass Communication

The American College of Greece

Course Description

  • Course Name

    Writing for Mass Communication

  • Host University

    The American College of Greece

  • Location

    Athens, Greece

  • Area of Study

    Communication, Mass Communications

  • Language Level

    Taught In English

  • Prerequisites

    WP 1010 Introduction to Academic Writing
    WP 1111 Integrated Academic Writing and Ethics  

  • Course Level Recommendations

    Lower

    ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.

    Hours & Credits

  • US Credits

    3
  • Recommended U.S. Semester Credits
    3
  • Recommended U.S. Quarter Units
    4
  • Overview

    DESCRIPTION: 
    Understanding media user needs and interest levels as a determining factor in how media messages are crafted; examination and application of basic media writing techniques.

    RATIONALE: 
    Communication students need to be able to convey messages through the written word. To write for the mass media, they need to be able to recognize the main styles of writing used in print media and to write for readers who are easily distracted.

    LEARNING OUTCOMES: As a result of taking this course, the student should be able to:
    1. Understand how audience needs and desires determine they way media writers use language and structure their messages.
    2. Understand why some language devices are more effective in engaging distracted audiences than others.
    3. Understand the importance of message focus and structure to both writers and audience members.
    4. Understand the importance of interviewing to media practitioners.
    5. Demonstrate understanding of how to conduct an interview to obtain insight that will enrich and add credibility to a story.
    6. Apply in their written assignments the key concepts covered in the course.

    METHOD OF TEACHING AND LEARNING: 
    In congruence with the learning and teaching strategy of the college, the following tools are used:
    - Class lectures, interactive learning (class discussions, group work), and in-class workshop exercises.
    - Presentation of homework assignments in class.
    - Office hours: students are encouraged to make full use of the office hours of their instructor, where they can ask questions, see their exam paper, and/or go over lecture material. 
     Use of a Blackboard site where instructors post lecture notes, assignment instructions, announcements, as well as additional resources.
    - Peer tutoring is also available to students who choose to get additional help.