Introduction to Business Administration
Universidad Carlos III de Madrid
Area of Study
Business, Business Administration, Business Management, Marketing
Taught In English
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3
Recommended U.S. Quarter Units4
Hours & Credits
Introduction to Business Adminstration
COMPETENCES AND SKILLS THAT WILL BE ACQUIRED AND LEARNING RESULTS.
The student will be able to:
- Understand the basic functional areas of the firm.
- Understand the importance of planning and use basic planning and control tools.
- Understand the importance of financing and investment decisions and use basic finance
- Understand the differences among the main production systems.
- Understand the scope of marketing and its importance for firm success.
DESCRIPTION OF CONTENTS: PROGRAMME
This is an introductory course which aims to provide students with the basic concepts of the firm as well as to help them to identify the functional areas and the main decisions to be taken in each of these areas. At the end of the course, the student should have basic knowledge of how companies are managed.
PART I: GENERAL CONCEPTS
Chapter 1. Introduction to the firm.
Chapter 2. Types of firms
Chapter 3. The objectives of the firm
Chapter 4. The management process
Chapter 5. Decision theory
PART II: FINANCE
Chapter 6. Introduction to financial decisions
Chapter 7. Investment decisions
Chapter 8. Financing decisions
PART III: MARKETING
Chapter 9. Strategic marketing
Chapter 10. Operational Marketing
PART IV: PRODUCTION
Chapter 11. Production systems
Chapter 12. Production Planning: PERT Method
Chapter 13. Production control
Chapter 14. Production decisions
LEARNING ACTIVITIES AND METHODOLOGY
Every week there will be a theory session (in a large group) and a practical session (in a small group). Students must study the contents of each theory session after the session takes place. Exercises and cases must be solved before the corresponding practical sessions. Practical sessions will be devoted to discuss and provide solutions to the exercises that students will have previously worked at. There will also be weekly office hours which will be scheduled by each professor at the beginning of the term.
The final grade will be the weighted sum of three components: (1) Exams. There will be a midterm exam and a final evaluation, (2) A group work, and (3) Labs.
The weight of each component is as follows:
Lab grade: 10%
Midterm Exam (Parts I and II): 30%
Marketing Group work: 15%
Final exam: 45%
In order to compute the weighted average of all marks, the student must obtain at least 4 points in the final exam. Otherwise, the student will not pass the course.
Please note that there are no beginning level Spanish courses offered in this program.
Courses and course hours of instruction are subject to change.
Eligibility for courses may be subject to a placement exam and/or pre-requisites.
Credits earned vary according to the policies of the students' home institutions. According to ISA policy and possible visa requirements, students must maintain full-time enrollment status, as determined by their home institutions, for the duration of the program.
ECTS (European Credit Transfer and Accumulation System) credits are converted to semester credits/quarter units differently among U.S. universities. Students should confirm the conversion scale used at their home university when determining credit transfer.
Please reference fall and spring course lists as not all courses are taught during both semesters.
Availability of courses is based on enrollment numbers. All students should seek pre-approval for alternate courses in the event of last minute class cancellations
Please note that some courses with locals have recommended prerequisite courses. It is the student's responsibility to consult any recommended prerequisites prior to enrolling in their course.