Organizational Behaviour Management
Vrije Universiteit Amsterdam
Amsterdam, The Netherlands
Area of Study
Taught In English
Recommended U.S. Semester Credits1
Recommended U.S. Quarter Units2
Hours & Credits
To change behaviour within an organization, we first need to understand it. Only then can we effectively improve leadership, motivation and culture, creating a more productive workplace with happy staff and managers. That may seem obvious, but organizational behaviour remains a much-misunderstood topic. A field muddied by esoteric social scientific theories based upon non-replicable research.
The one proven technique in the domain of Organizational Behaviour – backed by more than 60,000 replicable experiments – is Organizational Behaviour Management (OBM), a sound practical application of the behaviour analysis approach pioneered a century ago by Ivan Pavlov. VU Amsterdam is the first European institution to offer a degree in OBM, and this is the first course in Europe to teach it in a summer school setting.
You learn the principles and techniques of applied behaviour analysis (ABA): using systematic interventions derived from learning theory to improve socially significant behaviours, then demonstrating that those interventions are indeed responsible for the improvement. Amongst topics covered are the ABC model (antecedent-behaviour-consequence), the four behavioural consequences and a protocol for shaping new behaviours. You also learn to use the OBM Optimizer, a practical tool for enhancing organizational performance, including such factors as quantity, quality, safety and attendance.
At the end of this course you will:
- Understand the importance of organizational behaviour for excellent results.
- Understand how OBM and ABA can help change organizational behaviour.
- Be familiar with the ABC model and ABC analysis.
- Understand the major concepts in OBM/ABA and how they can help improve performance.
- Be able to apply the OBM protocol to a real-life behaviour and use the OBM Optimizer computer program.
Interactive seminar, fieldwork
TYPE OF ASSESSMENT
Fluency teaching program, OBM Optimizer program
Visit to the employer of a recent executive graduate in OBM at VU Amsterdam.
Students and professionals in the field of social, exact or technical sciences who want to know more about changing organizational behaviour through positive reinforcement.