Business Professionals

Vrije Universiteit Amsterdam

Course Description

  • Course Name

    Business Professionals

  • Host University

    Vrije Universiteit Amsterdam

  • Location

    Amsterdam, The Netherlands

  • Area of Study


  • Language Level

    Taught In English

  • Course Level Recommendations


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    Hours & Credits

  • ECTS Credits

  • Recommended U.S. Semester Credits
  • Recommended U.S. Quarter Units
  • Overview

    In the course Business Professionals, the focus is on the human element in the business modeling paradigm. The overall objective is gain knowledge about business models and management from the perspective of the professional.

    In particular, when students complete this course, they will:

    • Understand the profiles of key business professional roles such as chief executive officers, marketing, finance, human resources, operations and technology executives
    • Be able to apply ideas about professionals for a reflection on their own background, personal role and career development as a (future) business professional
    • Be able to formulate and analyze business modelling problems from the perspective of the business professional
    • Be able to verbally and in written report on assignments

    During the course students will explore cases and theories about the contribution of professionals in management and organization. Guiding questions are: Who are the people behind the key strategic decisions for the business model of an established firm or a new business venture? What functions, behaviors and capabilities are required for successful collaboration on the design and implementation of new business models? The content of the course entails an even-handed appreciation for theory and practice.

    Lectures and tutorials. In the first part of the course, lectures start with an introduction to (management) professionals; their task, responsibilities, and activities. Throughout the tutorials, students have the opportunity to apply the theoretical frameworks introduced in the lectures. To this end, the tutorials combine assignments, case studies and round-table discussions. Students are expected to actively contribute to the group’s experience and learning.

    Written exam, assignments, presentation

Course Disclaimer

Courses and course hours of instruction are subject to change.

Some courses may require additional fees.