Universidad EAFIT

Course Description

  • Course Name


  • Host University

    Universidad EAFIT

  • Location

    Medellín, Colombia

  • Area of Study

    Business Administration, Marketing

  • Language Level

    Taught In English

  • Course Level Recommendations


    ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.

    Hours & Credits

  • Contact Hours

  • Recommended U.S. Semester Credits
  • Recommended U.S. Quarter Units
  • Overview

    The theoretical body and the practical activity of business management considers that the market and the interaction of the organizations with the formar are fundamental aspects of their field, whence there must exist a series of activities dedicated to its study, comprehension and practice. These activities have been set in time as a part of an area of knowledge denominated marketing.

    Course objective:

    This subject is subscribed to the paradigm of the free market economy, specifically to the conept of the exchange of valued objects between enterprises and customers.

    Contact the Colombia Site Specialist for a complete syllabus of the Marketing course.



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