International Entrepreneurship and Innovation

Universidad EAFIT

Course Description

  • Course Name

    International Entrepreneurship and Innovation

  • Host University

    Universidad EAFIT

  • Location

    Medellín, Colombia

  • Area of Study

    Business, Business Administration, Entrepreneurial Management, International Business, Leadership

  • Language Level

    Taught In English

    Hours & Credits

  • Contact Hours

    48
  • Recommended U.S. Semester Credits
    3
  • Recommended U.S. Quarter Units
    4
  • Overview

    1. COURSE JUSTIFICATION:
    The internationalization processes of large companies face increasing competition
    from younger firms, which have the ability to quickly conquer foreign markets. This
    phenomenon is partly driven by technological advances and globalization as a
    general context.
    Considering there is a link between the entrepreneurial vision of an organization and
    its performance in the long term, this course aims to give to the students the
    knowledge and skills to understand the relation between international business and
    entrepreneurship, defined as the discovery, creation, evaluation and exploitation of
    international opportunities with the purpose of creating goods and services (Oviatt &
    McDougall, 2005).
    In this sense, the course familiarizes the students with the phenomenon of
    international entrepreneurship, integrating the internationalization theories and the
    concepts from international business. The students will analyze the key capabilities
    of a global entrepreneur and study the process of internationalization from the
    perspective of network theory and international innovation.
    Additionally, this course aims to strengthen the imprint Eafitense on issues of
    entrepreneurship in students of international business.
    2. GENERAL OBJECTIVES OF THE COURSE:
    • To develop understanding of the internationalization of entrepreneurship
    • To analyze the internationalization strategies for this type of organizations.
    • To acquire knowledge and tools needed to design business models with
    international projection.
    3. ANALITICAL DESCRIPTION OF CONTENTS:
    3.1. Introduction
    Objectives
    • To familiarize students with the concepts related to international
    entrepreneurship and innovation.
    • To understand the main organizational motivations and factors influencing
    international entrepreneurship and innovation.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Case study.
    3.2. Theories and concepts about international entrepreneurship
    Objectives
    • To recognize the limitation of traditional theories to explain the phenomenon
    of international entrepreneurship and innovation.
    • To identify different concepts, models and theories regarding international
    entrepreneurship.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Case study.
    3.3. Network theory and Born Global Companies
    Objectives
    • To review the different theories and concepts related to entrepreneurship
    networks, social networks and business networks.
    • To recognize the importance of different types of networks for the
    internationalization of entrepreneurship.
    • To identify the concept of “Born Global Enterprises” and its Impact on
    International Business theories.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Case study.
    3.4. Lean and Business model CANVAS
    Objectives:
    • To know the methodology for developing Lean CANVAS
    • To define the 9 pillars of the Lean and Business model CANVAS and know
    its fundamental concepts.
    • To know the methodology for developing Business model CANVAS.
    • To develop a business proposal based on Lean and Business model
    CANVAS.
    • To evaluate the proposal based on the fundamentals of Lean and Business
    model CANVAS.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Creation of proposals.
    3.5. The market as a source of international entrepreneurship and innovation
    Objectives:
    • To ponder about the perspectives of the producer and the consumer on the
    activity of the company.
    • To discuss the concept of value co-creation.
    • To analyze the different roles of customers in innovation.
    • To create a consumer-focused innovation strategy.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Case study.
    3.6 The design process for International Business Models
    Objectives
    • To identify the concept of “Design thinking” and its role on a business model
    design process.
    • To explore the techniques of “Design thinking” for the development of
    business models.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Workshop.
    3.7. Innovation in multinationals
    Objectives:
    • To identify challenges multinationals may face regarding innovation.
    • To recognize the importance of the evolution of multinationals’ business
    models to ensure their existence in time.
    Teaching and learning strategies: Lectures, readings and case analysis.
    Evaluation Strategies: Workshop.
    4. EVALUATION
    Quizzes 25%
    Lean CANVAS 25%
    Business Model
    CANVAS 25%
    Final exam 25%