Entrepreneurship and Innovation
Queensland University of Technology
Area of Study
Taught In English
BSB115 or CTB115
Course Level Recommendations
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
Recommended U.S. Semester Credits3 - 4
Recommended U.S. Quarter Units4 - 6
Hours & Credits
OverviewThis unit introduces students to the nature and characteristics of entrepreneurship and innovation and explores the inter-relationship between the two within contemporary economies from a managerial perspective. Learning will be directed towards developing the theoretical and applied knowledge, skills, and attitudes that will support and enhance innovation and enterprise creation activity, through the development of a business plan. The unit is designed for those individuals interested in creating a new venture or working in industries as employees of venture owners or those that serve this sector. Students will have opportunity to build a comprehensive plan of their business concept.Learning OutcomesUpon completion of this unit, you should be able to:
- Identify, analyse and evaluate entrepreneurial opportunities
- Apply teamwork knowledge and skills to undertake the business entrepreneurial process and evaluate the finance, marketing and operational outcomes
- Develop a business plan for a new enterprise to realise an identified entrepreneurial opportunity
- Use professional written and oral communication skills to present ideas on the development of business opportunities
AssessmentThe assessment in this unit aims to support your achievement of the learning objectives for both Discipline Knowledge and other Graduate Capabilities. Assessment has been designed in order to allow you to:Receive feedback on your learning as you progress toward the development of knowledge, understanding, skills and attitudes (formative assessment); andDemonstrate your learning in order to achieve a final grade (summative assessment).Students will receive feedback in various forms throughout the semester which may include:
- Entrepreneurs and entrepreneurship
- Understanding innovation and developing creativity & introduction to simulation
- Recognising and analysing opportunities
- Developing and commercialising new ideas
- Planning and creating innovative new enterprises & "Venture Strategy" simulation
- Entrepreneurial marketing for new ventures
- Financing the new venture
- Building the new enterprise team & managing operation
- Planning for growth and expansion
- Managing innovation process
- Innovation and Entrepreneurial networks
- Legal issues for new enterprises
Assessment name: Business ConceptDescription: In this assignment you are required to undertake the entrepreneurial process of opportunity recognition and concept development. You will be asked to identify possible commercial opportunities for a particular innovation and then (a) articulate the opportunity into a new business concept and (b) submit a report identifying and describing your innovative business idea for a new venture.Length/Duration: 1,000 wordFormative or Summative: Formative and SummativeRelates to objectives: Unit Learning Outcomes: 1, 4 and AOL goals: KS (1.1), HO (2.1), PC (3.1)Weight: 20Internal or external: InternalGroup or individual: IndividualDue date: Week 5Assessment name: Report to the BoardDescription: In this assignment you will team up with two or three other students to form an entrepreneurial firm that will play and compete -against -the -computer in a simulation program (Venture Strategy). You are given control of a simulated business and must start up and manage its operations through several decision cycles. You are then required to analyse your game by producing a multimedia presentation to the board evaluating the team performance based on marketing, financial and operational results. The team will be expected to prepare a written report as well to reflect on team performance including self-assessment of roles played, contributions made, and adjustments needed.Length/Duration: 7-8 minutes multimedia presentation plus a two pages group report (500 words)Formative or Summative: SummativeRelates to objectives: Unit Learning Outcomes: 1, 2, 3, 4 and AoL goals: KS (1.1) , HO (2.1) , PC (3.2) , TS (4.2).Weight: 30Internal or external: InternalGroup or individual: GroupDue date: Week 12Assessment name: Business PlanDescription: Based on the idea for a new and innovative business developed in assignment one, you need to write a complete business plan for a new entrepreneurial business undertaking.Length/Duration: 2,500 words (plus 1,000 words from revised assignment 1). Total 3,500 words.Formative or Summative: Formative and Summative.Relates to objectives: Unit Learning Outcomes: 1, 3, 4 and AOL goals: KS (1.1; 1.2), HO (2.2), PC (3.1)Weight: 50Internal or external: InternalGroup or individual: IndividualDue date: Central Exam Period
- Informal: worked examples, such as verbal feedback in class, personal consultation
- Formal: in writing, such as checklists (e.g. criteria sheets), written commentary
- Direct: to individual students, either in written form or in consultation
- Indirect: to the whole class
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Credits earned vary according to the policies of the students' home institutions. According to ISA policy and possible visa requirements, students must maintain full-time enrollment status, as determined by their home institutions, for the duration of the program.