Creativity and Innovation in Fashion Luxury

The American Business School Paris

Course Description

  • Course Name

    Creativity and Innovation in Fashion Luxury

  • Host University

    The American Business School Paris

  • Location

    Paris, France

  • Area of Study


  • Language Level

    Taught In English

  • Course Level Recommendations


    ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.

    Hours & Credits

  • US Credits

  • Recommended U.S. Semester Credits
  • Recommended U.S. Quarter Units
  • Overview

    *Formerly FASH110

    Creativity can be defined as exploring and inventing, whereas innovation involves transformation and implementation. The course will offer to students an understanding of the role of innovation and creativity in the development of fashion and luxury goods, and how technical and design innovation and creativity impact the two sectors. The course will also examine how technological innovations allow creativity concepts to be produced and disseminated.

    The course is developed through lectures, discussion and group/individual presentations of case studies. Students are expected to thoroughly read text materials and participate in class discussion.
    Topics will include, but are not limited to:
    - Heritage vs innovation and creativity
    - Heritage and innovation and creativity
    - Products and designers that mark the history of luxury and fashion
    - Influence of street fashion
    - Research and inspiration behind the creation of new products
    - Developing an idea or a concept into a product range or brand
    - Evolution of craftsmanship
    - Trendology

    The final grade will be made up of class participation, articles and case studies handed in, a mid-term test, and the final examination.

Course Disclaimer

Courses and course hours of instruction are subject to change.


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