European Business and Economics Programme

Overview
This programme provides business and
economics students with an insight into the
structures and trends that influence European
business and economics today. Over the course
of four modules students will explore the
European Union via the themes of politics,
intercultural management, marketing and
economics. 

Course Content
• Values and Politics of the European Union
• Economics of the European Union
• Cross-Cultural Management
• Disruption or Transformation: The European car
industry caught between electric and digital
changes
The course programme also includes:
• Study visits to companies and (political)
institutions
• Module on German culture and society from an
intercultural perspective

Participants of this programme will develop a
multifaceted view of the European Union as a
major site of political integration and a leading
actor in global trade. They will analyse values and
cultures of the EU member states in their stance
towards the establishment of supranational
organisations, institutions and policies.
Participants will also evaluate the roles of
member states’ citizens as consumers, workers,
and voters. They will also become aware of the
mutual interdependencies between prevailing
values, individual interests, business
opportunities, macroeconomic constraints and
global business challenges. Students are
encouraged to reflect upon conditions within their
home countries compared to those of EU
member states.