Course Description
-
Course Name
Entrepreneurship and Innovation Management in Germany
-
Host University
Hochschule für Wirtschaft und Recht Berlin
-
Location
Berlin, Germany
-
Area of Study
Entrepreneurship, European Studies, Management, Peace and Conflict Studies
-
Language Level
Taught In English
-
Course Level Recommendations
Upper
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
-
Contact Hours
75 -
Recommended U.S. Semester Credits5
-
Recommended U.S. Quarter Units7
Hours & Credits
-
Overview
Berlin is home to a flourishing startup scene and the HWR Berlin with its startup incubator, also plays a significant role in the city’s entrepreneurial eco-system. This course analyses key issues related to innovation management and entrepreneurship from a German perspective. It offers students a strong grounding in how to start and grow a business in a dynamic marketplace using Berlin’s vibrant startup scene as an example. Students will learn, among other things how to write a business plan and present a pitch deck; apply models and tools of innovation and technology management; and understand property rights and venture capital financing. Hands-on experience will be gained through small projects in which students will develop innovative business models for real startups in the for-profit and non-profit sector.
Week 1: Entrepreneurship in Berlin
Week 2: Innovation Management: the Innovation Imperative for Corporations and Entrepreneurs
Week 3: Berlin Startup Safari
*Additional Module (mandatory): German Culture and Society: Intercultural Perspectives