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Course Description
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Course Name
Luxury Business Insights
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Host University
Università Cattolica del Sacro Cuore
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Location
Milan, Italy
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Area of Study
Fashion
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Language Level
Taught In English
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Course Level Recommendations
Lower
ISA offers course level recommendations in an effort to facilitate the determination of course levels by credential evaluators.We advice each institution to have their own credentials evaluator make the final decision regrading course levels.
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ECTS Credits
6 -
Recommended U.S. Semester Credits3
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Recommended U.S. Quarter Units4
Hours & Credits
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Overview
The course provides an exploration into luxury with a business perspective. After defining the context, we willshare the golden rules to start-ups and nurture a business with a luxury positioning. We will also discussabout the more relevant challenges that the key players are facing nowadays to compete successfully in aglobal marketplace.Course objectives can be synthesized as follows:- to get acquainted with the concept of luxury in a business environment
- to define the context in which luxury companies are operating
- to understand the fundamentals of managing a luxury business
- to analyze the upcoming challenges
Course Disclaimer
Courses and course hours of instruction are subject to change.
Eligibility for courses may be subject to a placement exam and/or pre-requisites.
Some courses may require additional fees.
ECTS (European Credit Transfer and Accumulation System) credits are converted to semester credits/quarter units differently among U.S. universities. Students should confirm the conversion scale used at their home university when determining credit transfer.
Availability of courses is based on enrollment numbers. All students should seek pre-approval for alternate courses in the event of last minute class cancellations
Please note that some courses with locals have recommended prerequisite courses. It is the student's responsibility to consult any recommended prerequisites prior to enrolling in their course.